Sierra Energy: How Fast Can You Turn Trash to Cash?


Mike Hart, CEO of Sierra Energy, doesn’t want to change the world on his own. That would be too slow. He wants to build a team of eco-minded, social-impact entrepreneurs that want to change the world. The desire to use Sierra Energy’s technology to recycle resources and remedy greenhouse gases, reduce water contamination and get rid of landfills is there. But the question on every business person’s mind regardless of how noble this endeavor is remains the same: Will this make me money?

It’s a fair question. For any business, from the largest corporation to the smallest family brick and mortar, there’s always one common denominator: profit. Landfills are the current way we manage a majority of our trash because they’re cheap. Waste companies collect trash and throw it in a hole. Simple. How could Sierra Energy’s alternative, which employs the use of a gasifier to burn garbage, make more financial sense?

Sure, landfills are cheap, Hart explains, but once the junk is tossed in it just sits there doing nothing. With Sierra Energy’s gasifier that junk is put to work creating electricity, fuel and other valuable forms of clean energy. The product generated by using the gasifier can then be sold to other companies. Instead of inert trash, there is a new revenue source waiting to be tapped into. And there’s your profit. Sounds too good to be true, doesn’t it? For those who are skeptical, Sierra Energy has put a calculator right on their website. Any company interested in using their technology can type in any combination of “what if” scenarios and the calculator will show if their business will turn a profit, and if so, how fast. The proof is right there in black and white. Learn more about how to turn trash into cash by watching the video.

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